Social Intrapreneurs have been around for a while – but we don’t really understand the term yet – it’s not even in the dictionary. So who are they really?
Magicians? Visionaries? Do-gooders? Just smart business people?
I guess they are all of the above and more.
Wikipedia and The Aspen Institute describe them as ‘business innovators who integrate profitability and social values while working inside major organisations’, going on to say ‘they understand the interdependency of business success and the long-term health of society and find opportunities to drive both’.Read More